CASE STUDY

WELCH'S

ORIGINAL GUMMI FUN MIX BALL PIT

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RAISING AWARENESS

For Spring and Summer activations, OGFM wanted to create an outdoor experience to raise brand awareness and support Retail. We worked with Live Nation across the country at their Amphitheater Concert Series. 

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BALL PIT

We designed a OGFM Ball Pit for Concert Goers to take a dive in and grab a sample + a photo opportunity.

We fabricated a portable Ball Pit setup that was easily assembled and transported for this nationwide tour. We hired, managed and trained staff,  coordinated  influencers partnerships and captured content for social channels. 

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WHAT WE DID