SOLATO

Influencer Campaign

THE ASK

Drive awareness and endorsement for Solato, the countertop machine that makes fresh gelato in 60 seconds, and turn that buzz into new business leads.

Side-by-side portraits of Solato campaign creators Nico Norena and chef Joe Sasto
Creator Nico Norena taking a bite of a croissant filled with Solato soft serve, eyes closed

STRATEGY

Let trusted culinary voices make the case. We vetted a range of food creators on content, engagement, and brand fit, then selected two whose expertise and audiences matched Solato's premium positioning.

THE EXPERIENCE

Content creator Nico Norena and former Top Chef contestant Joe Sasto showcased Solato on Instagram through posts and stories. Joe highlighted the product's versatility, while Nico shared creative serving ideas.

Chef Joe Sasto tasting Solato soft serve from a cup in a TikTok video
Hand holding a cup under a Solato machine as it dispenses fresh soft serve

RESULTS

The campaign put Solato in front of millions of food lovers and sparked lively conversation in the comments, boosting engagement and interest in the brand.

READY TO EXPERIENCE INFLUENCE? LET'S TALK!

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